public relations london

Media relations (financial, corporate and consumer)

"A good relationship means that I will get called before they write. We get listened to."
Head of Media Relations, FTSE 100

The skill and professionalism with which a company engages with the media can have a considerable impact on its reputation (see our report “Managing the unmanageable?”). It follows that the head of media relations – the person with responsibility for leading and managing an organisation’s media engagement – can have a considerable influence over the way in which an organisation is perceived.

The growth of digital media has introduced significant new online commentators and media outlets (who can emerge from unexpected quarters and quickly garner a significant following), adding a further dimension to the media relations role. Using only the mainstream media to get your message across is no longer a valid strategy – success is now a measure of how a company uses both offline and online to counter messages, mobilise third party support or, more importantly, engage directly with critics. The skill set needed is not necessarily changing, but it is expanding.

We have extensive headhunting experience in this area as can bee seen below.

Assignments we have conducted include:

  • Head of Press & Media Relations
    		•  Media
  • Director of Media Relations
    		•  Utilities
  • Global Practice Leader, Media Relations
    		•  Natural Resources
  • Group Head of Media Relations
    		•  Natural Resources
  • Head of Media, Wholesale Banking
    		•  Financial Services
  • Director, Corporate Media Relations
    		•  Pharma
  • Head of Media
    		•  Utilities
  • Head of Corporate Media Relations
    		•  Energy
  • Head of Social Media
    		•  Telecommunications

Please contact > Dee Cayhill