Internal Communications: More to Deliver (2009)

An analysis of the big topics shaping internal communications and its development as a management discipline.  The report examines why the function still suffers from perception issues and why it continues to under-deliver in many organisations.  One of the key issues is the shortage of really experienced candidates to cement its status as a heavyweight, accountable function with a discrete skillset and body of knowledge that delivers real business benefits.  The report shows how the role could be ‘beefed-up’ and made more substantial and also shows how organisations could improve their ROI in internal communications.

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Internal Communications: More to Deliver (2009)