Announcements, commentary and coverage about us, and our work
The problem with Content
Companies have long published content (annual reports, sustainability reports) so it is not a new part of the communications mix. However, digital and social media has opened up almost endless ‘owned media’ possibilities and enabled companies to build their own processes and platforms to deliver content direct to stakeholders and customers…Read more »
Building employee trust & confidence in leaders
I was at a roundtable last week with a number of communications directors as well as others from related backgrounds, and the topic of trust in business came up, as it so often does. We discussed some of the contributory factors; corporate greed and pay offs coupled with apparent rewards for misconduct/failures exacerbating the situation; data privacy/loss of data; profiteering at…Read more »
5 reasons leaders fail to recognise the strategic value of internal communications & engagement?
The ability to communicate has been considered a key competency for business leaders for several years now. Although a growing proportion of leaders are natural communicators and readily prepared to invest valuable personal time in it, there are still many who are not. That comes across clearly, and the reasons explained, in the longer version of our latest report, “The…Read more »